⑴ 以《电视广告的利弊》写一篇120词左右的英语作文 急 急 急
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⑵ 有关广告的优点和缺点的英语短文
advantage & disadvantage of advertisement Advantages
There are many advantages and disadvantages associated with advertising online. The first aspect of advantages is the World Wide Web opens up new communication possibilities for personalized messages to be delivered to targeted indivials (Davis 2000, 113). By positioning an [advertisement] on a website which relates to the target markets specific interests, interest and further speculation should occur. Advertising online enables target marketing, message tailoring, information access, sales potential, creativity, exposure and speed.
Secondly, online advertising has the capability to reach a global audience at a fast rate. This enables extensive exposure and is an important characteristic of online advertising, and a major component of why online advertising is so successful.
Thirdly, marketers undertaking new possibilities to perform traditional marketing strategies in electronic environments push higher chances to create synergy. Janal (1995, 47) mentioned that the Internet offers the best multimedia tools for presenting information, through the World Wide Web, a hypermedia environment. It is as further explained that it is a place where marketers can present their information with pictures, animation, sound and text. Indeed the power of Internet has impact on the multitude of advertising formats. This can be seen from the numerous web tools such as banners, rich media, intertials, and interactive broadband commercials as seen on the websites nowadays. These are the multiple forms of online advertising tools used by advertisers over the time aiming towards developing exciting, interactive, eye catching advertisements that can draw consumers’ attention, at the same time increasing their brand or sales online. Strauss and Frost (1999, 202) states that the Net’s big strength is direct response advertising where direct response leverages the Internet’s unique opportunity for two way communication with consumers. Placing advertising in this environment will grants advertises unique opportunity for in the element of interactivity. The interactive capabilities of ‘cyberads’ offer key advantages for vendors to establish and maintain dialogues with customers (Janal 1995, 269).
The opportunities for creativity in online advertising are limitless. IAB (2005) on the other hand had drafted out a very comprehensive set of 28 good reasons to use interactive advertising that places the overview of interactive advertising advantages. In the list, it provides 28 points on a marketer’s potential uses of the internet and corresponds with 28 ways of measure performance.
Disadvantages
Even though there are many advantages for companies who advertise online, there are also some disadvantages involved. Disadvantages of advertising online include: measurement problems, audience characteristics, websnarl, clutter, potential for deception, costs, limited proction quality, poor reach and lack of Intrusiveness.
⑶ 关于电视的优点和缺点的英语作文
As we all know,a coin has two sides,in my opinion,sometimes watching TV is good for us,but sometimes it is bad for us. We can watch TV in our free time,it can make us know more aubout the world and some useful things.It's helpful. But if we watch TV too much or watch TV before we finish our studying task,It will be bad for our study,we may get low mark in tests.So I think if we watch TV in right way,it will be good for us.
⑷ 写广告优缺点的英语作文
In the modern information era, one can't avoid being surrounded by various kinds of advertisements. They serve as a direct bridge between manufactures and consumers. By advertising, manufactures can easily introce their procts and attract the attention of consumers. On the other hand, consumers will have more opportunities to get to know more about the things they are interested in.
在如今的信息时代,人们无法避免各种各样的广告。他们在生产厂商和消费者之间架起了一个桥梁。通过广告,生产厂家可以很容易地介绍自己的产品并赢得客户的注意;同时,消费者也能够有机会对他们感兴趣的产品了解更多。
However, there are still lots of people who complain that many of the words in advertisements are rather misleading. Some manufactures spend far too much money on advertising their procts without trying to promote the quality of their goods. To make things worse, some people even use false descriptions in their advertisements for the sake of making money.
然而,很多人抱怨许多广告中的广告词非常误导人。很多厂家花大量的钱财用于广告,却没有想办法提高其产品质量。更糟糕的是,有些人为了钱甚至在广告中做虚假描述。
Perhaps it is not advertising that should be blamed rather we need to strengthen advertising law. Only under the firm control of government, can advertisements benefit people in the broadest sense.
实际上,并不是广告本身应受到指责,而是我们应该强化广告方面的法律。只有在政府的严格控制下,广告才能在最大程度上造福人类。
⑸ 急求英语写作,题目:TV Ads 要求1.介绍电视广告的优缺点2.介绍你喜欢的电视广告,十万火急啊,(没分了不好意
TV Ads的英语写作
Advertisement on TV
Today more and more advertisements are seen on the TV screen. Every evening a series of advertisements come immediately after the News Program is over, informing TV viewers of the many different sorts of up-to-date procts on the market. Besides, it often happens that while you are absorbed in a wonderful film on TV, endless ads interrupt you from time to time and make you quite annoyed.
There are two reasons, I think, for the growing number of ads on TV. First, in a competitive economy, the consumer usually has the choice of several different brands of the same proct. Thus, manufacturers are confronted with a problem how to keep sales high enough to stay in business. They solve this problem by advertising.
Through advertising, each manufacturing company tries to convince consumers that its proct is special. Second, most consumers are interested in ads. They wish to get from TV ads the first-hand information about new procts, which enables them to choose the one that they like best. As a result, there is a sharp increase in ads on the TV screen.
译文
电视上的广告
今天越来越多的广告出现在电视屏幕上。每天晚上新闻节目结束后立即会播放一系列广告,告诉电视观众市场上最新产品的许多不同种类。此外,经常发生的是,当你专注于电视上精彩的电影,无穷无尽的广告打扰你的时间,让你很恼火。
电视广告越来越多我认为原因有两个。首先,在竞争的经济中,对同一产品消费者通常有不同品牌的选择。因此,制造商面临的一个问题是,如何保持销售高到足以保持业务。他们通过广告来解决这个问题。通过广告,每一个制造公司试图说服消费者,产品的特殊性。
第二,是大多数消费者对广告感兴趣,他们希望从电视广告获得新产品的第一手资料,使他们能够选择他们最喜欢的一个。结果,广告在电视屏幕上急剧增加。
⑹ 英语作文,广告的优缺点
Advertisement is very importent in the morden world.It can help people know more about the new prots or help them to save money,Ad is also a kind of art in some way e to their entertaining and the effect of commonweal. People can get pleasure from ad sometimes because you can get quite a few interesting information from them.But on the other hand, their are a lot of disadvantage either. For example,you can not watch the tv show you want sometimes because of the ad.Secondly, most of the paper that be used for disseminating their protes will be wasted.
⑺ 根据广告的优缺点写一篇英语作文
advertisement is very importent in the morden world.It can help people know more about the new prots or help them to save money,Ad is also a kind of art in some way e to their entertaining and the effect of commonweal. People can get pleasure from ad sometimes because you can get quite a few interesting information from them.But on the other hand, their are a lot of disadvantage either. For example,you can not watch the tv show you want sometimes because of the ad.Secondly, most of the paper that be used for disseminating their protes will be wasted.
⑻ 电视广告的优缺点,介绍你喜欢的电视广告英语作文
介绍你喜欢的电视广告的英语作文
TV Ads
电视广告
Is the advertisement on T.V good or bad?
电视的广告是好是坏?
Nowadays, there are more and more advertisements appeared in our life. Some are on the broad, some are on the internet, especially on the television.
如今,我们的生活中出现了越来越多的广告。有些是广为一体,有些是在互联网上,特别是在电视上。
Some people really hate these advertisement. Because they break the program, make the show really long and we have to wait for a long time. And most advertisements in China are really boring, they only told people "to buy it" again and again. And after seeing a lot of these kind of advertisements, you won't believe them any more. So these things are really annoying.
有些人真的很讨厌这些广告。因为他们打破了程序,使节目真的很长,我们必须等待很长时间。而中国大多数的广告真的很无聊,他们只是一次又一次地告诉人们"买"。看到很多这类广告后,你不会再相信它们了。所以这些东西真的很烦人。
But some people think they are useful. Because we can get a lot of information from these advertisements. Although some of them are useless. But we can know about the fashion, the new things which have just published, and other information instantly. And many people think that the time of advertisement is a break of our eyes. Because we are so serious and concentrated to watch the program. A short advertisement can relax our eyes and brain.
但有些人认为他们是有用的。因为我们可以从这些广告中得到很多信息。虽然有些是没用的。但是,我们可以立即了解时尚、刚刚发布的新事物和其他信息。很多人认为广告的时间是我们眼睛的一个突破。因为我们是如此认真和集中观看节目。简短的广告可以放松我们的眼睛和大脑。
In my opinion, a little bit advertisement on T.V is good, but if the channel have long and boring advertisement in all the programs, I will also very worried about it. Because I don't like these advertisement either.
在我看来,在T.V上做一点广告是好的,但如果频道在所有的节目都有漫长而枯燥的广告,我也会非常担心。因为我也不喜欢这些广告。
What about you?
你呢?
⑼ 写广告的优缺点的英语作文
题目:论广告的利与弊
正文如下:
With the development of informatization, people have more and more chances to choose the commodities they like. But the more goods exist, the more confusion people feel in choosing one. Therefore, advertisement stands out to take the responsibility for people to choose the procts they prefer. But advertising has advantages and disadvantages. Some people are in favor of it, while some are on the contrary. As for me, I’m in the neutral place.
随着信息化的发展,人们有更多的机会选择自己喜欢的商品。但是商品越多,人们在选择的时候就越困惑。因此,广告站出来帮助人们选择他们喜欢的产品。但是广告既有优点也有缺点。有些人赞成,而有些人则相反。至于我,我在中立的立场。
On the one hand, advertisements help people have a better understanding about procts. Advertisements always tell people the advantages and functions of the procts. People can buy the things they want by reading advertisements. By the way, advertisements are free for consumers. Moreover, advertising is much more interesting than the instructions on the packaging box, because advertisements contain various factors, such as pictures, videos, voice plots and so on. Don’t you think it is a good way for choosing a proct?
一方面,广告有助于人们更好地了解产品。广告总是告诉人们产品的优势和功能作用。通过阅读广告人们可以买到他们想要的东西。顺便说一下,广告对消费者是免费的。而且,广告也比包装盒上的说明书要有趣得多,因为广告包含各种元素,如图片,视频,情节等。难道你不觉得这是选择产品的一种好方法吗?
On the other hand, sometimes advertisements are tempting and deceptive. In order to attract the target customers, the advertiser will fill the content of decorating expressions, regardless of the filthy measures they have taken or the severe damages they may bring about. The advertisements always exaggerate the advantages and functions of the procts. As a result, they mislead consumers to buy things that are not deserved.
另一方面,有时候广告是具有诱惑性和欺骗性的。为了吸引目标客户,一些广告商为了满足修饰产品的作用,而忽视他们使用的一些肮脏措施,或者他们所带来的严重损害。广告经常夸大产品的优势和功能作用。结果,他们误导了消费者购买不值得的东西。
To sum up, advertisements have the good side and the opposite side. If we just take them as a reference, it will be good. But if we depend on them to buy things, we may suffer losses in the end.
总之,广告有好的一面也有不好的一面。如果我们只是把它们当成是参考,广告会是好的。但是如果我们依赖于它们来买东西,我们最后可能会遭受损失。